Sunday, September 27, 2009

Typography Homework 9/30

01- Alphabet, Numbers, & Symbols

02- John Baskerville (1706-1775) designed the Baskerville typeface.

03- The Baskerville typeface was designed in 1757.

04- Baskerville is classified as a transitional typeface.

05- Transitional typefaces evolved form the typefaces used in the 16th and 17th centuries. Typefaces in this category are beautifully suited from the text because of their regularity and precision. The axis of the round characters is vertical or less inclined than earlier faces, the s is slightly pronounced, and serifs are thin, flat, and bracketed. These typefaces also have a slightly pronounced contrast between hairlines and the main strokes, and have a flat or triangular tip where diagonal strokes meet (e.g., at the base of a W).

06- Three transitional fonts are ITC New Baskerville, Olympian STD, and Bookman STD.

07- 1757—

January 2 British troops occupy Calcutta India

January 5 Failed assassination attempt on French king Louis XV by Damiens

January 17 German Diet declares war on Prussia

March 17 Prince Mas Said of Mataram surrenders to Mangkubumi in Java

April 6 English king George II fires minister William Pitt, Sr.

May 1 Austria and France divide Prussia

May 6 Battle at Prague: Frederik II of Prussia beats emperor army

June 18 Battle at Kolin Bohemia: Austrian army beats Prussia

June 23 Robert Clive defeats Indians at Plassey, wins control of Bengal

July 26 Battle at Hastenbeck: French army beats duke of Cumberland

August 9 English Ft. William Henry, New York, surrenders to French and Indians troops

August 30 Battle at Gross Jagerndorf: Russian army beats Prussia

October 16 Austrian troops occupy Berlin

November 5 Battle at Rossbach (7 year war/French and Indian War)

December 5 Battle at Leuthen: Prussian army beats Austrians

08- John Baskerville, TS Baskerville, Baskerville No. 2, Baskerville, TS Old Baskerville, ITC New Baskerville

09- John Baskerville was born in 1706 at Wolverley in Worcestershire. He was a man with a lifelong passion for beautiful lettering and books. By 1723 he had become a skilled engraver of tombstones and was teaching writing. He moved to Birmingham in about 1726 and set up a school in the Bull Ring where he taught writing and book-keeping, whilst still maintaining his work as an engraver. In 1738 he set up a japanning business in Moor Street (japanning was an early form of enameling, in which he first showed his mettle as an innovator, ‘effecting an entire revolution’ in the manufacture of japanned goods, and specializing in salvers, tea trays, bread baskets and the like. Within a decade he had become a wealthy man and had bought an estate of some eight acres and a large house on the site of the present-day Baskerville House.

Whilst keeping on his japanning business, in about 1750 he once again turned his attention to his passion, typography. He experimented with paper-making, ink manufacturing, type founding and printing, producing his first typeface in about 1754. Never afraid to innovate, he made changes to the way in which metal type was made, enabling him to produce finer, more delicate lettering than any before him had achieved. He invented his own lustrous, uniquely black, opaque ink; he was the first to exploit commercially James Whatman’s invention of wove paper, which was much smoother than the traditional laid paper; and he modified the printing process by using heated copper cylinders to dry the ink before it had time to soak too far into the paper. All of these innovations enabled Baskerville to produce printed work of an elegance, crispness and clarity never seen before.

In 1757 he published his first book, an edition of Virgil. This was followed by some fifty other classics. In 1758 he became printer to the Cambridge University Press for which, in 1763, he published his masterpiece. Ironically for a confirmed atheist, his greatest work was a folio edition of the Bible, which represented a monumental advance upon the standards and practices of the time. He established a lasting friendship with the American scientist and statesman Benjamin Franklin, who had built up a successful printing business in Philadelphia, and who visited Baskerville in Birmingham.

John Baskerville’s guiding principles in his work were simplicity, elegance and above all, clarity. The typeface that bears his name remains one of the most pleasing of the all-time great classical fonts, vastly superior to the dismal Times Roman, which sadly, has become all too ubiquitous. (If you're lucky enough to have John Baskerville's font installed on your computer, you will be reading it right now.)

John Baskerville was a friend of the Boulton family, and a good friend and mentor to the young Matthew Boulton as he was growing up. Defying convention, he lived openly with his partner, Sarah Eaves, whose husband had deserted her; rejected religion, pouring withering scorn upon religious bigots; and indulged his fondness for show, wearing masses of gold lace and riding about in a lavishly decorated carriage (see right hand panel).

John Baskerville died in 1775 and was buried in a little mausoleum in his garden. Aris’ newspaper carried this news on 23rd January.1775 – "Died. On Monday last, at Easy Hill in this Town, Mr John Baskerville; whose memory will be perpetuated, by the Beauty and Elegance of his Printing, which he carried to a very great Perfection."

Baskerville died in January 1775 at the age of sixty-nine. He was followed thirteen years later by his partner Sarah and they left no heirs. It was left to an American to discover the genius behind the designs that he had spent so many years perfecting. His personal crusade was finally won when he was recognized, albeit posthumously as one of the greatest type designers that ever lived. It was a fitting memorial to a great man whose typeface is still in use today. Renowned for his attention to detail and his tenacity in the face of obstacles, one would suppose that when he was finally laid to rest in a mausoleum in his own grounds, as requested, with a seemingly proper appreciation at last of his life’s work, he would finally find rest, with nothing left to strive for. However, as far as John Baskerville was concerned, even in death he was destined to be unsettled with where he was put.

After Sarah followed him to the grave on 21st March 1788 Baskerville’s house was sold to John Ryland who then moved in 1791 after it was attacked and wrecked during the Birmingham Riots. On his death Ryland left the house to his son, Samuel. Samuel demised it to Thomas Gibson who cut a canal through the grounds and converted the rest of the property into wharf land. Unfortunately the intended route for this canal lay directly through the mausoleum and the decision was made to demolish the building to make way for it. The body, however, lay undisturbed beneath. Later on though, in 1821, the lead coffin was discovered by workmen digging for gravel and a few days later it was disinterred.

Nobody came to claim the coffin and contents and because of Baskerville’s atheism he could not be interred in Holy ground in the local cemetery. For want of somewhere to put them, the coffin and its contents were deposited in Messrs. Gibson & Sons warehouse in Cambridge Street (it seems ironic that Baskerville should be stored on a street bearing the same name as the university for whom he was Master Printer for ten years). According to writings by Langford: "a few individuals were allowed to inspect it. The body was in a singular state of preservation, considering that it had been underground about 46 years. It was wrapt in a linen shroud… The skin on the face was dry but perfect. The eyes were gone, but the eyebrows, eyelashes, lips and teeth remained. The skin on the abdomen and body generally was in the same state with that of the face. An exceedingly offensive effluvia, strongly resembling decayed cheese, arose from the body and rendered it necessary to close the coffin in a short time".

The coffin was left in Gibson’s warehouse for the next eight years and there are quotes recorded from someone who lived next door to the warehouse. The neighbour alleges that Gibson used to charge 6d a head "to see the body… and as a child I saw the coffin reared up on end in Gibsons…" After this it was transferred to the shop of John Marston, a plumber and glazier. The coffin was again reopened and a local artist, Thomas Underwood, made a pencil sketch of the body. Unfortunately this second opening of the coffin was to prove a disaster to the preservation of the body. Mrs Marston spoke of the body being "mummified, looking but very little changed but soon changing much." There were many reports of people seeing the body then becoming ill and Marston was anxious to be rid of it. Marston applied to put the body in his own family vault at St Philip’s church, but permission was refused.

Desperate to be rid of the body, Marston spoke of his problem to a visiting book-seller, Mr Nott. Mr Nott of course knew exactly who Baskerville was and as a book-seller perhaps better appreciated what he had done for the printed page. He said that he would be honoured if Baskerville’s remains could be placed in his family vault at Christ Church if they could work out a way to get them there. Fortunately Marston had a useful contact in a Mr Barker who was not only an intimate friend but was also a Church Warden of Christ Church. Seeing a way out of his predicament Marston immediately put his case to his friend who agreed that the situation was untenable and something must be done "indeed, I keep the keys and at such time of the day they are on the hall table." Quick to take a hint, Marston called at Mr Barker’s house to find that when the butler opened the door the keys were indeed on the hall table. The butler informed him that Mr Barker was not at home and turning round, left the room leaving Marston in the hall. Marston quickly took the keys and with the aid of a hand barrow covered with a green baize cloth, moved the body to a place in Mr Nott's vault. A notice was then inserted in a Birmingham paper that Baskerville’s body had been buried between two pools near Netherton, beyond Dudley.

In 1892 a man called Talbot Baines Reed said in a letter that the mystery of Baskerville’s whereabouts ought to be solved as not everybody believed the notice. A check by churchwardens and others revealed that the last vault was indeed full and they discovered Baskerville’s lead coffin with his name on it in his own type behind a double layer of brick-work instead of the usual stone tablet. The coffin was opened, inspected and then quickly reinterred and cemented in. A plaque bearing the words ‘In these catacombs rest the remains of John Baskerville, the famous Printer’ was placed on the outside of the church.

However, in 1890 the church was demolished to make way for shops and administrative buildings. A few years ago these too were demolished and a grassy area* with a walk, and a flight of steps called Christ Church Passage is all that now remains. The bodies in the vaults were removed and Baskerville’s body was reinterred in the Church of England cemetery in Warstone Lane in a vault under the chapel. For an atheist, poor Baskerville seemed to be coming acquainted with a variety of holy places. The tablet was placed at the entrance to the vault but eventually this chapel too was demolished and the entrance blocked up to deter vandals. The tablet is now hidden behind the wall.

So this is where Baskerville’s body finally finished its travelling. Perhaps he would have been pleased to know there was no longer a holy building over him. He did not want to be buried in consecrated ground and although a vault is to all intents and purposes consecrated, at least there is no church or chapel standing over him to add insult to injury.

Just as his typeface is now recognized as one of the greatest ever designed, so his body is more or less where he would want it, in a place where there is no church. Perhaps he would have been happy about this as it proves that if you keep persevering, you will eventually get what you want. This was John Baskerville to the letter.

http://bobmiles.bulldoghome.com/pages/bobmiles_bulldoghome_com/morejbask.htm

10- The historian Lord Macaulay on John Baskerville's edition of the Bible: 'It went forth to astonish all the librarians of Europe’

Saturday, September 26, 2009

Typography Homework 9/28

Font Classification- A basic system for classifying typefaces was devised in the nineteenth century, when printers sought to identify a heritage for their own craft analogous to that of art history. Humanist letterforms are closely connected to calligraphy and the movement of the hand. Transitional and modern typefaces are more abstract and less organic. These three main groups correspond roughly to the Renaissance, Baroque, and Enlightenment periods in art and literature. Designers in the twentieth and twenty-first centuries have continued to create new typefaces based on historic characteristics.

Old Style- Greater contrast between thick and thin strokes and generally sharper in appearance. -- Sabon, Plantin, Palatino

Transitional- Regularity and precision. -- ITC New Baskerville, Olympian STD, Bookman STD

Modern- Thin, straight serifs, vertical axis, and sharp contrast from thick to thin strokes. -- Bodini, Nara, Century Gothic

Slab Serif- Defined by thick square-ended serifs. -- Clarendon, Ziggurat, ITC Lubalin Graph

Sans Serif- Stripped to the bare minimum by losing the serif appendages. -- Akzidenz Grotesk, Franklin Gothic, Futura

Script- Strived to translate the inherently dynamic, fluid, and imperfect act of writing into metal, wood, photo, and digital typefaces. -- Brush Script, Sinclair, Bickham Script

Blackletter- A gradual and diverse evolution of varied sources like Carolingian, Old English, and the handcrafted work of scribes dating as far back as the ninth century in France, Italy, and Germany. -- Lucida Blackletter, San Marco, Fette Fraktur

Grunge- Jarring and aesthetic and philosophy that contrasts with the conventions of classic typography. -- Dead History, MC Auto, Turbo Ripped

Monospaced- Take their cue from typewriters, where all letters conform to a specific physical width, resulting in letterforms that must expand or condense to make the best use of the allotted space. -- Courier, Orator, OCR A

Undeclared- Flared serifs attached to sans serif structures. -- Optima, Copperplate Gothic

Wednesday, September 23, 2009

Typography Homework 9/23

The Font Bureau, Inc. was founded by publication designer Roger black, and type designer David Berlow in 1989 in Massachusetts. Berlow had a knack for digital typography but early on drew many of the letters by hand. Black had been art director for many famous magazines like Rolling Stone, New York, and Newsweek. The foundry has over 1,500 typefaces of propriety type families, and sells a collection if typefaces and families from traditional serifs to dingbats. David Berlow entered the type industry in 1978 as a letter designer for the respected Mergenthaler, Linotype, Stempel, and Haas typefoundries. He joined the newly formed digital type supplier, Bitstream, Inc. in 1982. After Berlow left Bitstream in 1989, he founded The Font Bureau, Inc. with Roger Black. Font Bureau has developed more than 300 new and revised type designs for The Chicago Tribune, The Wall Street Journal, Entertainment Weekly, Newsweek, Esquire, Rolling Stone, Hewlett Packard and others, with OEM work for Apple Computer Inc. and Microsoft Corporation. The Font Bureau Retail Library consists mostly of original designs and now includes over 500 typefaces. Berlow is a member of the New York Type Directors Club and the Association Typographique International, and remains active in typeface design. In the mid-90s, he lead the design of important content-rich web sites such as MSNBC.com and @Home. Some of Black's early thinking about the Internet is reflected in a book, Web Sites that Work (Macmillan. 1996). More recently he directed the redesigns for chron.com (the Houston Chronicle’s site), Bloomberg.com and The New York Sun. Now he’s at work on a new generation of digital publications. He keeps a hand in the “old” media, helping with a redesign of Newsweek last fall, the fourth for the magazine he has done over the last 20 years. Continuing as a partner in the Font Bureau and Danilo Black (both started in 1989), he works from a small studio in New York.

-- Latin FB -- What I like about this typeface is the energy and excitement behind it.



Adobe Fonts has been handling computer based typography since 1982 starting with a revolutionary PostScript language, allowed for smooth and curvaceous printing. During the 1990's, a joint effort with Microsoft, Adobe introduced OpenType format, which allows for infinite flexibility. Adobe's library consists of existing typefaces culled from the ITC and Linotype. Adobe's director of typography from 1984 to 1991 was under the direction of Sumner Stone. In 1989 Adobe began creating its own typefaces under the label Adobe Originals , with Robert Slimbach and Carol Twombly leading the effort. Adobe sells some very popular fonts such as Helvetica, Myriad Pro, Adobe Garamond Pro, Optima, and Trade Gothic. Adobe Type offers over 2,200 typefaces. Adobe Originals include new designs as well as revivals of typographic classics.



-- Adobe Roaring 20's Collection -- I like the old but somewhat modern look of this typeface, it reminds me of the movies.



Zuzana Licko graduated with a degree in graphic communications from Berekley, had no formal training in typeface design, and a blank slate in the realm of digitally produced and designed typefaces, Chzechoslovakia-born Licko broke ground in the creation of uniquely designed coarse bitmap fonts parallel to the introduction of the Mac in 1984 and the publication of Emigre, edited by her husband Rudy Vanderlans. Licko developed innovative designs like Emigre, Emperor, Oakland, and Universal. Then later developed the clean designs of Citizen, Triplex, Matrix, and Senator which are all descendants of her first design. Emigre Magazine was founded in 1984 and garnered much critical acclaim when it began to incorporate Licko's digital typeface designs created with the first generation of the Macintosh computer. This exposure of her typefaces in Emigre magazine led to the manufacture of Emigre Fonts, which Emigre now distributes as software, worldwide.

-- Missionary -- I like this font because of all teh unique swirls and arabesques. It reminds me of old time country ice cream.

VISCOM 9/21

I've been having trouble with my printer so I need to start printing everything out at A&D. I'm happy with the goldfishes outcome but I'm having a hard time understanding how the poster will be put together on the computer.. I'll have to ask Maggie.

Tuesday, September 8, 2009

Typography Homework 9/8

John Baskerville was an English engraver born in 1706. He was engraving tombstones at seventeen and by twenty he was teaching, writing, bookkeeping, and running an engraving business. At thirty-two he took up jappaning, which is a laquering process, that made him rich. He was a mentor to Matthew Boulton, who built Watt's steam engines and also a good friend of Benjamin Franklin. After working four years with typography and printing, Baskerville produced the first Baskerville font. He brought fine printing to new heights. He was then hired by Cambridge University as a printer, and that's where he printed his masterpiece. He made the most beautiful Bible, although he was, ironically, an atheist. He lived with his partner, Sarah, out of wedlock, and when he died he didn't want to be buried in a consecrated ground. But eventually he ended up there..

http://uh.edu/engines/epi1761.htm


What makes Baskerville unique is that it is very elegant, as well as being classified between a new and old style typeface. It is a very legible, simplistic, and refined serif typeface.



Adrian Frutiger is a type designer who has produced many well known typefaces. He was born in 1928 in Switzerland and worked as a printer's apprentice at 16. He went to the Zurich School of Arts and Crafts. Frutiger then moved to Paris and started working at Derberny and typefoundry. Frutiger was also starting to design his own typefaces. He also made a number of books throughout his life. He is still alive and works on woodcuts. In 2003, a Swiss watchmaker Ventura commissioned him to do some work on a new watch face. Some of his types include: President, Phoebus, Ondine, Meridien, Egyptienne, Univers, Apollo, Serifa, OCR-B, Iridium, Frutiger, Glypha, Icone, Breughel, Versailles, Avenir, and Vectora. Frutiger also developed the numbering system by using a grid.

http://www.typophile.com/node/12118


Univers is a unique san-serif typeface because it is in a group with neo-grotesque typefaces. Frutiger wanted this typeface to have different weights and have many variations, all the while still looking very uniform.


Tuesday, September 1, 2009

VISCOM 9/1

After the critique today I realized how important it really was to change sizes and scale of my goldfish. I also got more ideas from other people and know better now how to change up my fish. I also found that the darker and lighter lines will really make a difference, as well as using closure by not completing the form of my fish.. I also loved how some people got so detailed in their triangle, circle, and square animal representations.